澳洲别墅营销策划

1997年澳洲QUEENSLAND(昆士兰省)MASTERPLAN 大型别墅和QUEEN SHOPPING CENTER营销策划。

QUEENSLAND MASTERPLAN7

Location

Clairview is in the Whitesunday Region situated at the Southern end of the Great Barrier Reef and is in the wealth belt of Queensland,. Resources available nearby are coal mining,sugar cane, beef cattle, fishing and tourism, The miners are the highest paid workers in Queensland Australia with large disposable incomes.

QUEENSLAND MASTERPLAN9

Climate

Clairview has a very pleasant sub tropical climate with all of four seasons: Winter, Spring, Summer and Autumn. The climate is ideal for outdoor activities including recreational fishing and boating with close proximity to the Great Barrier Reef and the off shore Island.

QUEENSLAND MASTERPLAN8

Clairview Newtown

The site is serviced by Australia’s number one highway linking Australia’s capital cities by road and rail.

Newtown will be a high Tech Cyber town. When developed each resident will be connected using optical fiber cable plus integrated computer links to banking, shopping, security and public services. This High Tech Community has in it’s planning taken into consideration all the environment issues including fauna, flora and the quality of life. Enjoy magnificent ocean and island views with a glorious mountain backdrop refreshed by gentle sea breezes coming of the Pacific Ocean.

Marketing Plan

Hooker Real Estate Agencies

Clairview by the sea will besold through the LJ Hooker Real Estate Network. The LJ Hooker Real Estate is a franchise with 400 offices in Australia, The state Government operated lending institution Suncorp, who own LJ Hooker, have shown interest in providing the financial package and insurance to both builders and end-purchasers. This included local interstate and off-shore purchasers.

LJ Hookers is now giving their clients the opportunity to display their properties on the internet. The internet is one of the world’s largest computer network, linking approximately 40 million users worldwide and one million in Australia.

Potential Buyers ·Local ·Interstate ·Overseas

QUEENSLAND MASTERPLAN6

Credits

This new and exciting project has letters of acknowledgement in the various Government departments:· Co-ordinator General, Government of Queensland · Jim Pearce M·L·A Member for FRITZROY · Queensalnd Police Service · Queensland Emergency Services · Broadsound Shire Council, Local Government.